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Leo Capital, FJ Labs, alpha4 Ventures, and Meesho Invest USD6m in Colombia Social Commerce Elenas

4 March 2021

Leo Capital, FJ Labs and existing investors Alpha4 Ventures and Meesho have invested a USD6m Series A for Colombia-based social commerce startup Elenas. The company previously raised a USD2m seed round in October 2020.

(TechCrunch) – Colombian startup Elenas says it’s helping tens of thousands of women make money by selling products online. And today, it announced that it has raised $6 million in Series A funding.

That’s on top of the $2 million seed round that Elenas announced last fall. Founder and CEO Zach Oschin said that demand continues to grow, particularly with high unemployment levels (particularly among women), while consumers remain nervous about in-person shopping during the pandemic.

“We’ve been able to provide opportunities for tens of thousands of women to earn extra income,” Oschin said.

Read more at TechCrunch.