{"id":20669,"date":"2019-01-25T16:54:16","date_gmt":"2019-01-25T16:54:16","guid":{"rendered":"https:\/\/www.lavca.org\/criatec-3-invests-r2-5m-in-brazilian-software-startup-justto-em-portugues\/"},"modified":"2019-01-25T16:54:16","modified_gmt":"2019-01-25T16:54:16","slug":"criatec-3-invests-r2-5m-in-brazilian-software-startup-justto-em-portugues","status":"publish","type":"post","link":"https:\/\/www.lavca.org\/criatec-3-invests-r2-5m-in-brazilian-software-startup-justto-em-portugues\/","title":{"rendered":"Criatec 3 Invests R$2.5m in Brazilian Software Startup Justto (em portugu\u00eas)"},"content":{"rendered":"

Criatec 3, managed by Inseed Investimentos, made a R$2.5m investment in Justto<\/strong>, a Brazilian software startup that automates the process of negotiating legal agreements, with a focus on consumer and labor law.<\/em><\/p>\n

(Baguete<\/a>) A Justto, startup voltada para automa\u00e7\u00e3o do setor jur\u00eddico, acaba de receber R$ 2,5 milh\u00f5es do Fundo Criatec 3, criado pelo BNDES e gerido pela Inseed Investimentos.<\/p>\n

Fundada em 2012, a empresa automatiza o processo de negocia\u00e7\u00e3o de acordos judiciais, sobretudo em casos do direito do consumidor e direito trabalhista.<\/p>\n

O recurso do aporte ser\u00e1 destinado tanto para amplia\u00e7\u00e3o das ferramentas de intelig\u00eancia artificial e machine learning da solu\u00e7\u00e3o, quanto para marketing e vendas.<\/p>\n

A solu\u00e7\u00e3o surgiu a partir da viv\u00eancia dos advogados Alexandre Viola e Michelle Morcos, que buscaram construir o sistema para resolver as demandas de seu trabalho. Inicialmente, criaram a primeira c\u00e2mara de arbitragem online do Brasil – a Arbitranet – que evoluiu para a constru\u00e7\u00e3o da atual plataforma de automa\u00e7\u00e3o de negocia\u00e7\u00e3o de acordos.<\/p>\n

O sistema da Justto utiliza dados hist\u00f3ricos de processos e a pol\u00edtica de acordo de cada cliente para montar automaticamente uma estrat\u00e9gia de abordagem e acordo personalizada.<\/p>\n

A ferramenta ent\u00e3o entra em contato com o pleiteante de forma autom\u00e1tica (por meio de canais como SMS, e-mail, Whatsapp, etc), enviando ofertas e capturando contrapropostas com o objetivo de encerrar disputas judiciais e extrajudiciais por meio de um acordo. Feito o acordo, a ferramenta gera os documentos finais para encerrar a causa.<\/p>\n

A plataforma de automa\u00e7\u00e3o de acordos \u00e9 comercializada no modelo de servi\u00e7o. A mensalidade varia de acordo com o n\u00famero de novos casos criados na plataforma.<\/p>\n

O sistema \u00e9 utilizado por escrit\u00f3rios de advocacia como Cabanellos Advocacia (RS), Pires e Gon\u00e7alves (SP), Queiroz Cavalcanti (PE) e Fragata e Antunes Advogados (MG), mas tamb\u00e9m por empresas como Banco Bonsucesso, CVC, Nestl\u00e9 e Yamaha.<\/p>\n

Em 2017, o total negociado na Justto foi de R$ 172,3 milh\u00f5es. A empresa estima que a economia obtida por seus assinantes passou de R$ 12 milh\u00f5es.<\/p>\n

A Justto tem 21 colaboradores em escrit\u00f3rios em S\u00e3o Paulo e S\u00e3o Jos\u00e9 dos Campos.<\/p>\n","protected":false},"excerpt":{"rendered":"

Criatec 3, managed by Inseed Investimentos, made a R$2.5m investment in Justto, a Brazilian software startup that automates the process of negotiating legal agreements, with a focus on consumer and labor law. (Baguete) A Justto, startup voltada para automa\u00e7\u00e3o do setor jur\u00eddico, acaba de receber R$ 2,5 milh\u00f5es do Fundo Criatec 3, criado pelo BNDESContinue reading “Criatec 3 Invests R$2.5m in Brazilian Software Startup Justto (em portugu\u00eas)”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":5281,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[26],"tags":[],"acf":[],"yoast_head":"\nCriatec 3 Invests R$2.5m in Brazilian Software Startup Justto (em portugu\u00eas) - LAVCA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lavca.org\/criatec-3-invests-r2-5m-in-brazilian-software-startup-justto-em-portugues\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Criatec 3 Invests R$2.5m in Brazilian Software Startup Justto (em portugu\u00eas) - LAVCA\" \/>\n<meta property=\"og:description\" content=\"Criatec 3, managed by Inseed Investimentos, made a R$2.5m investment in Justto, a Brazilian software startup that automates the process of negotiating legal agreements, with a focus on consumer and labor law. (Baguete) A Justto, startup voltada para automa\u00e7\u00e3o do setor jur\u00eddico, acaba de receber R$ 2,5 milh\u00f5es do Fundo Criatec 3, criado pelo BNDESContinue reading "Criatec 3 Invests R$2.5m in Brazilian Software Startup Justto (em portugu\u00eas)"\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.lavca.org\/criatec-3-invests-r2-5m-in-brazilian-software-startup-justto-em-portugues\/\" \/>\n<meta property=\"og:site_name\" content=\"LAVCA\" \/>\n<meta property=\"article:published_time\" content=\"2019-01-25T16:54:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.lavca.org\/wp-content\/uploads\/2023\/10\/investing-in-brazil.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"360\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"dystrick\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@lavca_org\" \/>\n<meta name=\"twitter:site\" content=\"@lavca_org\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"dystrick\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.lavca.org\/criatec-3-invests-r2-5m-in-brazilian-software-startup-justto-em-portugues\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.lavca.org\/criatec-3-invests-r2-5m-in-brazilian-software-startup-justto-em-portugues\/\"},\"author\":{\"name\":\"dystrick\",\"@id\":\"https:\/\/www.lavca.org\/#\/schema\/person\/c2aca6233792370eb0c8be5b3e3b0278\"},\"headline\":\"Criatec 3 Invests R$2.5m in Brazilian Software Startup Justto (em portugu\u00eas)\",\"datePublished\":\"2019-01-25T16:54:16+00:00\",\"dateModified\":\"2019-01-25T16:54:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.lavca.org\/criatec-3-invests-r2-5m-in-brazilian-software-startup-justto-em-portugues\/\"},\"wordCount\":377,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.lavca.org\/#organization\"},\"articleSection\":[\"Industry News\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.lavca.org\/criatec-3-invests-r2-5m-in-brazilian-software-startup-justto-em-portugues\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.lavca.org\/criatec-3-invests-r2-5m-in-brazilian-software-startup-justto-em-portugues\/\",\"url\":\"https:\/\/www.lavca.org\/criatec-3-invests-r2-5m-in-brazilian-software-startup-justto-em-portugues\/\",\"name\":\"Criatec 3 Invests R$2.5m in Brazilian Software Startup Justto (em portugu\u00eas) - 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